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OPPORTUNITY

We Are The Mighty was commissioned by Amazon Studios to develop a bespoke campaign in support of their theatrical release, The Wall, driving awareness and brand affinity within the military community.

AMAZON STUDIOS
THE WALL

We Are The Mighty tapped its connections within the veteran community to create the series Man In The Shadows, in which we interviewed two Special Forces Snipers - Terry Schappert & Tim Kennedy - about the psychology of a sniper. We promoted the film through a micro-content piece starring John Cena and, coverage from the press junket wrapped with native articles and high-impact video display.

SERVICES

CHANNEL

Campaign Results

AMAZON STUDIOS THE WALL

11M

People Reached

17M

Impressions

5M

Combined Views

132K

Reactions (Comments, Likes, and Shares)

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